Salsa, a fast-growing embedded payroll infrastructure provider, has raised $20 million in Series A funding led by Altos Ventures, with participation from Greycroft, SemperVirens, Definition, and Better Tomorrow Ventures (BTV). This brings Salsa’s total funding to $30 million.
Scaling Payroll Infrastructure Across North America
Salsa enables software platforms to quickly launch and scale integrated payroll solutions—supporting complex, real-world workforces in all 50 U.S. states and Canada. Following a year of 10x growth in 2024 and strong momentum into 2025, Salsa continues to be a top choice for platforms navigating multi-state compliance, shift rules, and payroll complexity.
Platform Highlights
- Full-stack payroll infrastructure deployable in weeks
- End-to-end automation for worker onboarding, compliance, and tax filings
- Support for complex industries like healthcare, wellness, and hourly-based services
- Scalable APIs, modular components, and rapid go-live times
- Deep partnership approach to integration and long-term support
Use of Funds
The new investment will fuel:
- Continued product innovation
- Expansion of automation and flexibility across industries
- Deeper support for platform partners in high-complexity sectors
Market Traction
SaaS platforms like Jane, HoneyBook, Daysmart, and GlossGenius use Salsa to power payroll products tailored to industries with intricate compensation models. One partner went live within 17 days of integration, underscoring Salsa’s value proposition of speed, support, and ease of deployment.
“We built Salsa to keep the operational burden off our partners’ shoulders, so they can focus on what they do best,” said John Kramer, Co-founder and CEO of Salsa.
Funding Overview
- Amount Raised: $20M
- Round: Series A
- Date: April 2025
- Lead Investor: Altos Ventures
- Website: salsa.dev